Selling beats online requires a very specific mindset. You need to constantly monitor, track and most importantly cash in on your efforts. The best way to sell beats online is to go to the areas where beat sales are already happening.
If you haven’t already, join Sound Click and sign up for a premium account. A Sound Click premium account will run you $20 a month and it will provide you with everything you need to selling your music on the web. The greatest thing about Sound Click is that it’s open 24/7 which means you will be selling beats in your sleep.
So what types of beats should you sell? The most important thing to remember here is that you need to stick with what works. Selling a $10,000 beat is a huge accomplishment, but finding the right buyer for that beat is tough for even the best producers. When you are selling beats online you have a giant market of hungry buyers at your finger tips. If they have to stop and think about your pricing, you have already lost them. You have to find that sweet spot where your customers buy and buy regularly.
There are several secret weapons mega producers use to sell massive amounts of beats online. One of those secrets is the “Leasing Model.” Leasing allows rappers or other artists to lease your beat, without obtaining exclusive rights. What this means is you can sell the same beat, over and over… Hopefully your eyes just lit up because on the web that accounts for some amazing income potential.
If you set up a Sound Click account and promote your page, you will sell beats. The question is, how many times over. Think of your Sound Click account as a profit generating robot. You feed it customers, and it spits out income. If you had a robot like that you would probably want to feed it as many customers as possible right? Unfortunately, this is the area where most rookie producers fail miserably and give up…
Once you start selling beats online you beginning building your brand, everything you do will be amplified and blasted into cyberspace. If you aren’t careful and calculated this can end up doing you more harm than good. Learn everything you can about your market and make sure you are speaking to your customers on a level that you would want them to approach you.
If you are on the fence thinking about whether or not you want to start selling beats, I would encourage you to jump in. The online music business is a multi-hundred-million dollar industry and there is room for everyone. If you are worried about your experience level, remember this… people at all stages (beginner to advanced) sell beats online, because people at all stages buy beats online. Get out there and stake your claim in the beat gold rush!